Honda UK releases e-zine version of ‘dream’ customer rag
Honda has released an electronic version of its popular customer rag, dream. The pretty pictures and interesting articles are still there, but the fun begins when one delves into the interactive sidebars, chock-full of formula one cars, British scientific expeditions to Antarctica, and even a special appearance by an ASIMO. Thanks to the online functionality of the magazine, interactive features, including movies, sound bytes and virtual tours, abound.
The pilot of the magazine went out in January 2007, and Honda reports that readership was high, and a whopping 25 percent of readers provided feedback.
Features of this edition include:
- Living at -80
